Tuesday - October 27, 2026
Gartner Marketing Survey Finds Nearly 60% of U.S. Consumers Have Less to Spend This Holiday Season
October 27, 2026
STAMFORD, Connecticut, Oct. 27 (TNSrep) -- Gartner, an information technology research and advisory company, issued the following news release:

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Gartner Marketing Survey Finds Nearly 60% of U.S. Consumers Have Less to Spend This Holiday Season

Q&A with Emily Weiss

STAMFORD, Conn., October 26, 2026

Financial pressure and earlier shopping behaviors are changing the 2026 holiday season strategies for marketers.

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