Tuesday - May 12, 2026
Aston University: Report Highlights Untapped Potential of Birmingham's Music Scene as Driver of Cultural Tourism
May 12, 2026
BIRMINGHAM, England, May 12 (TNSrpt) -- Aston University issued the following news:

* * *

New report highlights untapped potential of Birmingham's music scene as driver of cultural tourism

* City has culturally rich music identity spanning many genres

* West Midlands welcomed 1.4 million music tourists in 2024

* Report calls for a coherent music tourism offer.

A new study has been published highlighting a major op . . .

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