Friday - March 6, 2026
Comscore and Yahoo DSP Partner to Advance CTV Political Advertising with Proximic Political Audiences
March 05, 2026
RESTON, Virginia, March 5 [Category: BizConsulting] -- Comscore, a partner for planning, transacting and evaluating media across platforms, posted the following news release:

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Comscore and Yahoo DSP Partner to Advance CTV Political Advertising with Proximic Political Audiences

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New solution bridges linear and streaming campaign strategies for smarter voter engagement in the 2026 election cycle

RESTON, VA and NEW YORK - March . . .

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