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Adobe and Real Madrid Extend Partnership to Deliver AI and Agentic-Powered Personalized Experiences to 650M Global Fans
November 26, 2025

SAN JOSE, California, Nov. 26 -- Adobe Inc., a computer software company, issued the following news:

* * *

Adobe and Real Madrid Extend Partnership to Deliver AI and Agentic-Powered Personalized Experiences to 650M Global Fans

* Real Madrid will use Adobe AI and agentic capabilities in Adobe GenStudio and Adobe Experience Platform to transform its content supply chain and scale personalized experiences for fans around the world.

*Adobe, as the . . .

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