Tuesday - November 10, 2026
Fifty Years Later, Cultivation Theory Continues to Evolve
November 09, 2026
PHILADELPHIA, Pennsylvania, Nov. 9 -- The University of Pennsylvania Annenberg School for Communication issued the following news:

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Fifty Years Later, Cultivation Theory Continues to Evolve

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A daylong conference brought scholars from around the world together to revisit the foundational work and ask how it can help explain today's fragmented media landscape.

Fifty years ago, George Gerbner and Larry Gross published the f . . .

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