The Way Americans Consume Media Requires a New Campaign Playbook
October 26, 2026
October 26, 2026
WALTHAM, Massachusetts, Oct. 26 -- Bentley University posted the following news:
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The Way Americans Consume Media Requires a New Campaign Playbook
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Would you rather see a political ad on TV or Facebook -- or get a candidate flyer in the mail? Does an influencer's political opinion change the way you vote?
Data reveals that the way voters consume media is reshaping the political campaign landscape. According to the Center . . .
* * *
The Way Americans Consume Media Requires a New Campaign Playbook
*
Would you rather see a political ad on TV or Facebook -- or get a candidate flyer in the mail? Does an influencer's political opinion change the way you vote?
Data reveals that the way voters consume media is reshaping the political campaign landscape. According to the Center . . .