Wednesday - October 7, 2026
Popular TikTok Docs Have Big Influence on Gen Z Followers, New VCU Research Finds
October 07, 2026
RICHMOND, Virginia, Oct. 7 (TNSjou) -- Virginia Commonwealth University issued the following news:

* * *

Oct. 6, 2026

Popular TikTok docs have big influence on Gen Z followers, new VCU research finds

School of Business marketing professor Suzanne Makarem says physician-influencers may carry more impact than a follower's own doctor, and 'that should give us pause.'

By Laura Stassi

Young adults following p . . .

Targeted News Service Document Request Form

This document is available to you by e-mail if you complete the form below with relevant information. There may be a fee for this article or ongoing service of similar materials. We will be in touch shortly.

Click here for more information about our products