EAST LANSING, Michigan, Sept. 21 -- Michigan State University College of Agriculture and Natural Resources posted the following news:

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Halloween 2026: Spooky Season is bigger, earlier, and more flavorful than ever

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For food and beverage businesses, Halloween is no longer a one-night sales opportunity. In 2026, consumer research shows Halloween has evolved into a full seasonal event, with shoppers embracing "Summerween," seeking . . .

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