Gartner Predicts More Than 70% of Global Ad Spend Will Flow Through AI-Influenced Self-Serve Advertising Platforms by 2028
August 07, 2026
August 07, 2026
STAMFORD, Connecticut, Aug. 7 (TNSrep) -- Gartner, an information technology research and advisory company, issued the following news release:
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Gartner Predicts More Than 70% of Global Ad Spend Will Flow Through AI-Influenced Self-Serve Advertising Platforms by 2028
CMOs Must Prioritize Strategically Critical Platforms and Strengthen Independent Measurement
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By 2028, more than 70% of global ad spend and 80% of U.S. ad spend w . . .
* * *
Gartner Predicts More Than 70% of Global Ad Spend Will Flow Through AI-Influenced Self-Serve Advertising Platforms by 2028
CMOs Must Prioritize Strategically Critical Platforms and Strengthen Independent Measurement
-
By 2028, more than 70% of global ad spend and 80% of U.S. ad spend w . . .