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Gracenote and PubMatic Bring Curated Live Sports and Content-Level Deals to Programmatic CTV
June 17, 2026
NEW YORK, June 17 [Category: BizData] -- Nielsen Co., an information, data and measurement company, posted the following news:

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Gracenote and PubMatic Bring Curated Live Sports and Content-Level Deals to Programmatic CTV

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Integration embeds Gracenote content intelligence, including contextual segments and live sports schedule data, directly within PubMatic's platform for activation across premium streaming inventory

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