City St George, University of London: Disability Inclusion in Advertising Builds Stronger Brand Affinity
May 27, 2026
May 27, 2026
LONDON, England, May 27 (TNSjou) -- City St George, University of London issued the following news:
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Disability inclusion in advertising builds stronger brand affinity
Consumer attitudes towards brands are more positive when their adverts feature people with a disability, new research finds.
By Hamish Armstrong (Senior Communications Officer)
Adverts that feature people with a disability greatly enhance consumer attitudes towa . . .
* * *
Disability inclusion in advertising builds stronger brand affinity
Consumer attitudes towards brands are more positive when their adverts feature people with a disability, new research finds.
By Hamish Armstrong (Senior Communications Officer)
Adverts that feature people with a disability greatly enhance consumer attitudes towa . . .