CAMBRIDGE, England, May 20 -- Anglia Ruskin University posted the following news:

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From hot rodent men to golden retriever boyfriends

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Keanu Reeves - one Hollywood star who has also achieved Internet Boyfriend status

The Internet Boyfriend - a viral phenomenon that is reshaping ideas of masculinity, desire and celebrity - will be put under the microscope at a free one-day symposium in Cambridge on Friday, 22 May.