New Mexico True campaign influences $2.3 billion in visitor spending in 2025
May 14, 2026
May 14, 2026
SANTA FE, New Mexico, May 14 (TNSrpt) -- The New Mexico Department of Tourism issued the following news release:
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New Mexico True campaign influences $2.3 billion in visitor spending in 2025
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New Mexico's flagship tourism marketing campaign delivered its highest return on investment since launching nearly 15 years ago, influencing $2.3 billion in visitor spending, according to an independent report.
The findings, from S . . .
* * *
New Mexico True campaign influences $2.3 billion in visitor spending in 2025
*
New Mexico's flagship tourism marketing campaign delivered its highest return on investment since launching nearly 15 years ago, influencing $2.3 billion in visitor spending, according to an independent report.
The findings, from S . . .