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Profit alone is a poor measure of success, study shows companies can look efficient while harming the planet
May 05, 2026
GUILFORD, England, May 5 -- The University of Surrey issued the following news release:

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Profit alone is a poor measure of success, study shows companies can look efficient while harming the planet

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Companies celebrated for strong financial performance may actually be inefficient once their environmental impact is taken into account, according to new research from the University of Surrey.

The study, published in the Europea . . .

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