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U.S. Digital Video Ad Spend to Surpass $80B in 2026
May 05, 2026
NEW YORK, May 5 [Category: Media] -- The Interactive Advertising Bureau issued the following news:

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U.S. Digital Video Ad Spend to Surpass $80B in 2026

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New York, NY - May 5, 2026 - U.S. digital video ad spending is projected to surpass $80B in 2026, growing 11% year-over-year - nearly 20% faster than the total ad market - according to IAB, the leading trade organization for the digital advertising ecosystem. Digital video comprises CTV ( . . .

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