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Virginia Tech: Science Behind Easter Candy Cravings - and When It Becomes Too Much
March 27, 2026
BLACKSBURG, Virginia, March 27 -- Virginia Tech issued the following news:

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The science behind Easter candy cravings -- and when it becomes too much

Experts explain why we're wired to love sugar and how overindulgence can affect long-term metabolic and brain health.

By Ethan Sirles

Americans love Easter candy, spending more than $5 billion on it in 2024, with chocolate bunnies and eggs among the most popular treats, acco . . .

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