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N.C. State: Want Entrepreneurs to Work Harder - Tell Them They'll Fail
February 19, 2026
RALEIGH, North Carolina, Feb. 19 (TNSjou) -- North Carolina State University issued the following news release:

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Want Entrepreneurs to Work Harder? Tell Them They'll Fail

A new study finds entrepreneurs become more committed to their business ventures when they are told they will fail, increasing their efforts to make those businesses successful.

"Most entrepreneurs - people who start their own businesses - actually identify with . . .

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