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University of Michigan: Chatbot Super Bowl? AI, Nostalgia are Shaping Big Game's Ads
February 07, 2026

ANN ARBOR, Michigan, Feb. 7 -- The University of Michigan issued the following news:

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Chatbot Super Bowl? AI, nostalgia are shaping Big Game's ads

This weekend's Super Bowl isn't just a showdown between the Seattle Seahawks and the New England Patriots--it's shaping up to be the "AI Super Bowl," a cultural collision where cutting-edge technology meets timeless storytelling.

From chatbots and generative tools t . . .

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