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Zeta Global and OpenAI Team Up to Deliver Answer-Driven Marketing With Athena by Zeta
January 06, 2026
NEW YORK, Jan. 6 -- Zeta Global, an American marketing technology company, issued the following news release:

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Zeta Global and OpenAI Team Up to Deliver Answer-Driven Marketing with Athena by Zeta(TM)

Following unprecedented early demand, Zeta expands beta access for first two Athena agentic applications

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LAS VEGAS--January 5, 2026-- Today, at CES 2026, Zeta Global (NYSE: ZETA), the AI Marketing Cloud, announced a strategi . . .

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