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Why L'Oreal Wanted to Hear From These Northeastern Color Researchers
December 18, 2025
BOSTON, Massachusetts, Dec. 18 -- Northeastern University issued the following news:

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Why L'Oreal wanted to hear from these Northeastern color researchers

Professor Dimitri Mylonas and Ph.D. student Akvile Sinkeviciute spoke to L'Oreal employees about how different languages and people of different ages communicate about color.

By Patrick Daly

LONDON -- For a global brand like L'Oreal, a product needs to be mark . . .

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