University of Colorado Boulder Leeds School of Business: Science Behind Successful Holiday Fundraising Stories
December 17, 2025
December 17, 2025
BOULDER, Colorado, Dec. 17 -- The University of Colorado Boulder Leeds School of Business issued the following news:
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The science behind successful holiday fundraising stories
By Katy Marquardt Hill
The holidays bring out generosity, and for fundraisers, that's an opportunity. But the right message can mean the difference between an appeal that goes unnoticed and one that inspires people to give. New research shows that the key to suc . . .
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The science behind successful holiday fundraising stories
By Katy Marquardt Hill
The holidays bring out generosity, and for fundraisers, that's an opportunity. But the right message can mean the difference between an appeal that goes unnoticed and one that inspires people to give. New research shows that the key to suc . . .