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University of Texas Dallas: To Slang or Not To Slang? That Is the Question for Marketing Pros
December 06, 2025
RICHARDSON, Texas, Dec. 6 -- The University of Texas Dallas campus issued the following news:

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To Slang or Not To Slang? That Is the Question for Marketing Pros

By Veronica Gonzalez

Being named Dictionary.com's Word of the Year for 2025 might give the slang term "67" some street cred, but how effective are such slang words when used in marketing?

A University of Texas at Dallas marketing professor and her collea . . .

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