University of Colorado Boulder Leeds School of Business: Use AI to Shop Smarter--not Spend More--this Holiday Season
November 12, 2025
November 12, 2025
BOULDER, Colorado, Nov. 12 -- The University of Colorado Boulder Leeds School of Business issued the following Q&A on Nov. 11, 2025, with Ying Zeng, assistant professor of marketing:
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Use AI to shop smarter--not spend more--this holiday season
Artificial intelligence is changing how people shop--helping consumers find gifts faster, compare prices and even interact with livestream hosts selling products in real time. But these tools can also amplify . . .
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Use AI to shop smarter--not spend more--this holiday season
Artificial intelligence is changing how people shop--helping consumers find gifts faster, compare prices and even interact with livestream hosts selling products in real time. But these tools can also amplify . . .