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ESPN Taps John Cena, Complex, Lyft, Samsung and More in Massive Multi-Platform Marketing Campaign for ESPN Direct-to-Consumer & Enhanced App Launch
August 20, 2025
BRISTOL, Connecticut, Aug. 20 [Category: BizMedia] -- ESPN, a sports media company, posted the following news release:

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ESPN Taps John Cena, Complex, Lyft, Samsung and More in Massive Multi-Platform Marketing Campaign for ESPN Direct-to-Consumer & Enhanced App Launch

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ESPN is set to roll out its new direct-to-consumer (DTC) service and enhanced ESPN App and the brand is kicking off the launch with a fully integrated marketing campaign . . .

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