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University of South Australia: Cultural Values Shape Tourists' View of Eco-friendly B&Bs
August 03, 2025
ADELAIDE, Australia, Aug. 3 -- The University of South Australia issued the following news release:

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Cultural values shape tourists' view of eco-friendly B&Bs

The demand for 'greener' bed and breakfast (B&B) accommodation is gaining traction worldwide, but operators should heed cultural differences when marketing their sustainable facilities, according to a new international study.

Led by Hong Kong Shue Yan Universit . . .

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