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If time is money, here's one way consumers value it
May 06, 2025
CAMBRIDGE, Massachusetts, May 6 -- The Massachusetts Institute of Technology issued the following news:

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If time is money, here's one way consumers value it

As the saying goes, time is money. That's certainly evident in the transportation sector, where people will pay more for direct flights, express trains, and other ways to get somewhere quickly.

Still, it is difficult to measure precisely how much people value their time. Now . . .

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