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IAB State of Data 2025: AI Is on the Brink of Transforming How Advertising Works at Its Core
March 25, 2025
NEW YORK, March 25 -- The Interactive Advertising Bureau issued the following news:

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IAB State of Data 2025: AI Is on the Brink of Transforming How Advertising Works at Its Core

While AI Adoption is Accelerating, More Urgency Is Needed

By Angelina Eng

New York - March 24, 2025 - AI is set to transform the advertising industry, but we're not there yet. This is among the key findings found in IAB's State of Data 2025: . . .

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