Influencer marketing can help tourism industry mitigate waste, pollution
February 20, 2025
February 20, 2025
UNIVERSITY PARK, Pennsylvania, Feb. 20 -- Pennsylvania State University posted the following news:
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Influencer marketing can help tourism industry mitigate waste, pollution
UNIVERSITY PARK, Pa. -- Social media influencers who are passionate about environmental causes can help the tourism industry inspire tourists to engage in pro-environmental behavior to help mitigate waste and pollution, according to a new study from researchers in the Penn State Sch . . .
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Influencer marketing can help tourism industry mitigate waste, pollution
UNIVERSITY PARK, Pa. -- Social media influencers who are passionate about environmental causes can help the tourism industry inspire tourists to engage in pro-environmental behavior to help mitigate waste and pollution, according to a new study from researchers in the Penn State Sch . . .