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Baby Boomers and Gen X Responsible for Increased Betting Activity in Q4 2024
February 12, 2025
CHICAGO, Illinois, Feb. 12 -- TransUnion, a risk information provider, issued the following news release:

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Baby Boomers and Gen X Responsible for Increased Betting Activity in Q4 2024

Engagement among Millennials and high-value bettors declined compared to the same period in 2023

Betting activity increased slightly in Q4 2024 to 26% of consumers, compared to 24% in the same period of 2023. However, this uptick was caused by significant gen . . .

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