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Beer sold in grocery stores drives higher sales in other categories
January 21, 2025
ITHACA, New York, Jan. 21 -- Cornell University issued the following news:

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Beer sold in grocery stores drives higher sales in other categories

When a grocery store starts selling beer, its sales grow beyond just six-packs and cases: Households, and beer-purchasing households in particular, visit the store more frequently and increase their total monthly grocery expenditures, according to new Cornell research.

The finding has important im . . .

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