LEEDS, England, Jan. 17 -- The International Journal of Bank Marketing, a peer-reviewed journal that says it provides the venue for the dissemination of research on marketing issues related to a range of financial services providers, from banks and insurers to financial advisors and credit providers, published research articles on the following topics in its Vol. 43, Issue 1 edition:

* Customer helping behaviour in the banking environment: a gift-giving perspective and research agen . . .

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