Nielsen Launches Critical Planning Guide for Media Industry
January 16, 2025
January 16, 2025
NEW YORK, Jan. 16 -- Nielsen Co., an information, data and measurement company, issued the following news on Jan. 15, 2025:
Nielsen, a global leader in audience measurement, data and analytics, today unveiled its 2025 Upfront/NewFront Guide, a vital resource for media buyers and sellers preparing for the upcoming 2025-2026 Upfronts/NewFronts planning season. This guide offers essential cross-media data and audience insights to navigate today's complex advertising landscape conf . . .
Nielsen, a global leader in audience measurement, data and analytics, today unveiled its 2025 Upfront/NewFront Guide, a vital resource for media buyers and sellers preparing for the upcoming 2025-2026 Upfronts/NewFronts planning season. This guide offers essential cross-media data and audience insights to navigate today's complex advertising landscape conf . . .