Goodwin Advises Later in Acquisition of Mavely
January 07, 2025
January 07, 2025
BOSTON, Massachusetts, Jan. 7 -- Goodwin, a law firm, issued the following news release:
The Technology team advised Later in the acquisition of Mavely, a platform known for paying commissions to social-media creators for the sales they directly generate, for $250 million in cash and stock. This acquisition accelerates Later's ability to deliver full-funnel impact and measurable ROI for marketers while enabling creators to maximize their earnings through social commerce. Later . . .
The Technology team advised Later in the acquisition of Mavely, a platform known for paying commissions to social-media creators for the sales they directly generate, for $250 million in cash and stock. This acquisition accelerates Later's ability to deliver full-funnel impact and measurable ROI for marketers while enabling creators to maximize their earnings through social commerce. Later . . .