Holiday 2024 Retail Sales Are Not as Strong as Portrayed by Black Friday and Cyber Monday, Reports Circana
December 20, 2024
December 20, 2024
CHICAGO, Illinois, Dec. 20 (TNSres) -- Circana, a company that says it is a leading advisor on the complexity of consumer behavior, issued the following news release on Dec. 19, 2024:
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Season-to-date discretionary general merchandise spending remains 3% below last year following strong promotion peaks
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U.S. discretionary general merchandise spending at retail over the combined weeks of Black Friday and Cyber Monday increased 3.7% comp . . .
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Season-to-date discretionary general merchandise spending remains 3% below last year following strong promotion peaks
* * *
U.S. discretionary general merchandise spending at retail over the combined weeks of Black Friday and Cyber Monday increased 3.7% comp . . .