Direct Marketing: Another Tool to Increase Resiliency of U.S. Seafood
November 12, 2024
November 12, 2024
WASHINGTON, Nov. 12 -- The National Oceanic and Atmospheric Administration issued the following news:
At NOAA Fisheries, we know U.S. seafood is good for people, good for our planet, and good for our economy. But we know less about where it goes, how it gets there, and who benefits along the way. By definition, the shortest supply chains are achieved through direct marketing. Seafood harvesters engaged in direct marketing sell their wild-caught or farm-raised seafood directly to con . . .
At NOAA Fisheries, we know U.S. seafood is good for people, good for our planet, and good for our economy. But we know less about where it goes, how it gets there, and who benefits along the way. By definition, the shortest supply chains are achieved through direct marketing. Seafood harvesters engaged in direct marketing sell their wild-caught or farm-raised seafood directly to con . . .