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71% of US Consumers Play Video Games, According to Circana's 2024 Gamer Segmentation Report
October 16, 2024
CHICAGO, Illinois, Oct. 16 (TNSres) -- Circana, a company that says it is a leading advisor on the complexity of consumer behavior, issued the following news release:

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The majority of players are aged 45+, led by women, while kids aged 2-12 are experiencing the steepest declines in engagement

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Circana, a leading advisor on the complexity of consumer behavior, released its 2024 U.S. Gamer Segmentation report (https://www.circana.com/in . . .

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