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When is the Right Time to Launch New Technologies?
September 05, 2024
LONDON, England, Sept. 5 (TNSres) -- City St George's, University of London issued the following news:

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Study led by Bayes helps companies avoid presenting innovative products and technologies to the marketplace at the wrong moment.

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By Hamish Armstrong

New research from Bayes Business School (formerly Cass) finds that being on the cutting edge of technology is not enough to ensure success in the market, and managers must . . .

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