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When is the Right Time to Launch New Technologies?
September 05, 2024
LONDON, England, Sept. 5 (TNSres) -- City St George's, University of London issued the following news:

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Study led by Bayes helps companies avoid presenting innovative products and technologies to the marketplace at the wrong moment.

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By Hamish Armstrong

New research from Bayes Business School (formerly Cass) finds that being on the cutting edge of technology is not enough to ensure success in the market, and managers . . .

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