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Comscore and Kochava Partner To Unlock New Insights Tying Cross-Channel Consumer Behavior Directly to Linear TV Campaigns
June 19, 2024
RESTON, Virginia, June 19 -- Comscore, a partner for planning, transacting and evaluating media across platforms, issued the following news release on June 18, 2024:

Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media cross-channel and Kochava, the leading real-time data solutions company for omnichannel attribution and measurement, today announced an innovative performance media measurement solution that brings more insights to marketers . . .

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