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New SAS GenAI Tools for Marketers Leverage Amazon Bedrock
June 18, 2024
CARY, North Carolina, June 18 -- SAS Institute, a business analytics software and services provider, issued the following news release:

SAS, a global leader in data and AI, is adding new generative AI (GenAI) capabilities to its MarTech solution SAS Customer Intelligence 360.

In a new integration with Amazon Bedrock from Amazon Web Services (AWS), these capabilities help organizations transform data into business insights that enhance business operations to elevate the . . .

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