Media Tip Sheet: Women's NCAA Basketball Final Draws in Record-Breaking Viewership, Far Outpaces Men's Final Viewership Numbers
April 10, 2024
April 10, 2024
WASHINGTON, April 10 -- George Washington University issued the following news:
For the first time, more people tuned in to watch the women's NCAA Division 1 finals than the men's championship game, with 18.9 million viewers tuning in for the South Carolina-Iowa game compared to 14.8 million viewers for the men's final. According to CBS News, the South Carolina-Iowa game on Sunday was the second most-watched non-Olympic women's sporting event ever on U.S. television behind the 2015 . . .
For the first time, more people tuned in to watch the women's NCAA Division 1 finals than the men's championship game, with 18.9 million viewers tuning in for the South Carolina-Iowa game compared to 14.8 million viewers for the men's final. According to CBS News, the South Carolina-Iowa game on Sunday was the second most-watched non-Olympic women's sporting event ever on U.S. television behind the 2015 . . .