Journal of Marketing Research Issues Research Articles in February 2023 Edition
January 17, 2023
January 17, 2023
CHICAGO, Illinois, Jan. 17 -- The Journal of Marketing Research, a journal from the American Marketing Association that says it concentrates on marketing research from its philosophy, concepts and theories to its methods, techniques and applications, published research articles on the following topics in its February 2023 edition:
Articles:
* Suspense and Surprise in Media Product Design: Evidence from Twitch
* Women and Minority Film Directors in Hollywood . . .
Articles:
* Suspense and Surprise in Media Product Design: Evidence from Twitch
* Women and Minority Film Directors in Hollywood . . .