Tuesday - September 16, 2025
Journal of Marketing Issues Research Articles in January 2023 Edition
December 12, 2022
CHICAGO, Illinois, Dec. 12 -- The Journal of Marketing, a journal from the American Marketing Association that says it focuses on marketing and marketing management, published research articles, including the following topics, in its January 2023 edition:

Articles:

* Bad News? Send an AI. Good News? Send a Human

* The Impact of Advertising Creative Strategy on Advertising Elasticity

* Who We Are and How We Govern: The Effect of Identity Orienta . . .

Targeted News Service Document Request Form

This document is available to you by e-mail if you complete the form below with relevant information. There may be a fee for this article or ongoing service of similar materials. We will be in touch shortly.

Name:
What's your
Affiliation
Government Newspaper / Media Business
Public Policy Individual / Student Educators
Email:
Phone:
Organization, if any:
State/Country you are in:
Additonal questions
or comments:

Click here for more information about our products

Click here for more information about our products