Case Western Reserve: When 'Nudging' Goes Too Far - $1.6M To Support Research Into Ethics Of Recruiting Research Participants
October 18, 2022
October 18, 2022
CLEVELAND, Ohio, Oct. 18 (TNSres) -- Case Western Reserve University issued the following news release:
In the late-1950s, market researchers inserted subliminal messages into movies, encouraging the audience to "eat popcorn" and "drink Coca-Cola." It didn't take long for the Federal Communications Commission and U.S. courts to ban subliminal advertising--messages not consciously perceived by the eye but retained subconsciously--as unfair trade practices and . . .
In the late-1950s, market researchers inserted subliminal messages into movies, encouraging the audience to "eat popcorn" and "drink Coca-Cola." It didn't take long for the Federal Communications Commission and U.S. courts to ban subliminal advertising--messages not consciously perceived by the eye but retained subconsciously--as unfair trade practices and . . .