University of Texas-Austin: Reached Your Entrepreneurial Limit? Hire a Marketer, Study Suggests
May 13, 2022
May 13, 2022
AUSTIN, Texas, May 13 (TNSJou) -- The University of Texas issued the following news release:
Entrepreneurs who find themselves in over their heads could be better off hiring specialists than investing to improve their own skills, according to a study from researchers at The University of Texas at Austin and the World Bank.
Stephen J. Anderson, assistant professor of marketing at the McCombs School of Business, joined David McKenzie, a World Bank lead economist, to compa . . .
Entrepreneurs who find themselves in over their heads could be better off hiring specialists than investing to improve their own skills, according to a study from researchers at The University of Texas at Austin and the World Bank.
Stephen J. Anderson, assistant professor of marketing at the McCombs School of Business, joined David McKenzie, a World Bank lead economist, to compa . . .