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Rice University: Study - CEOs With Uncommon Names Tend to Implement Unconventional Strategies
September 09, 2020
HOUSTON, Texas, Sept. 9 (TNSRes) -- Rice University issued the following news release:

If you're looking for an unconventional approach to doing business, select a CEO with an uncommon name, according to new research co-authored by an expert at Rice University's Jones Graduate School of Business.

"Using 19 years of data on 1,172 public firms, we show that firms' distinctive strategies are systematically linked to their CEOs' uncommon names," . . .

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