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Rutgers University: Roses Are Red - Researcher Explains Psychological, Physiological Effects of Valentine's Day Colors
February 15, 2020
CAMDEN, New Jersey, Feb. 15 -- Rutgers University Camden campus issued the following news:

For centuries, the color red has been associated with passion, deep love, desire, and romance - so naturally, it's the hue of choice for Valentine's Day, the celebration of romantic love.

It's not the only color that's supposed to mean something that day, too. Just ask the bewildered customer trying to pick out the proper rose to convey the right sentiment. Pink for gratitude? Yel . . .

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