Friday - December 27, 2024

Methods and Apparatus to Generate Audience Measurement Data From Population Sample Data Having Incomplete Demographic Classifications

ALEXANDRIA, Virginia, Oct. 22 -- THE NIELSEN COMPANY (US), LLC, New York, New York has been assigned a patent (No. US 12126758 B2, initially filed Nov. 20, 2023) developed by Dipti Umesh Shah, Pleasanton, California, and Antonia Toupet, Sunnyvale, California, for "Methods and apparatus to generate audience measurement data from population sample data having incomplete demographic classifications." . . .

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