Aberdeen Group: Can Intent Data Transform Customer Success?
August 20, 2019
August 20, 2019
BOSTON, Massachusetts, Aug. 20 -- The Aberdeen Group issued the following information:
When we talk the power of intent data, it's usually in the context of sales and marketing. We walk through use cases for content marketing, digital advertising, sales enablement, CX personalization, account-based marketing, and more.
But just because intent data is helping to optimize sales and marketing doesn't mean it can't impact the other departments of your organization. Customer . . .
When we talk the power of intent data, it's usually in the context of sales and marketing. We walk through use cases for content marketing, digital advertising, sales enablement, CX personalization, account-based marketing, and more.
But just because intent data is helping to optimize sales and marketing doesn't mean it can't impact the other departments of your organization. Customer . . .