InsightsNow Secures Patent for Innovative Implicit/Explicit Test
October 22, 2024
October 22, 2024
WASHINGTON, Oct. 22 (TNSres) -- The Insights Association issued the following news:
Behavioral research and strategy firm InsightsNow announced it has received a U.S. Patent for its Implicit/Explicit Test(TM). The Test is an innovative technique for researchers to find out whether a consumer is in a system 1 or system 2 mode in response to a message or experience. It's also been announced that InsightsNow is a finalist for the Quirk's 2024 Best New Product/Service Innovation Award.< . . .
Behavioral research and strategy firm InsightsNow announced it has received a U.S. Patent for its Implicit/Explicit Test(TM). The Test is an innovative technique for researchers to find out whether a consumer is in a system 1 or system 2 mode in response to a message or experience. It's also been announced that InsightsNow is a finalist for the Quirk's 2024 Best New Product/Service Innovation Award.< . . .