Beyond the Deal: Why Brand Migration Makes or Breaks M&A
October 18, 2024
October 18, 2024
NEW YORK, Oct. 18 (TNSres) -- Ogilvy and Mather issued the following news release:
M&A is expected to increase 20% in volume in 2024. But according to Harvard Business Review, 70-90% of all M&A transactions fail. New research from Ogilvy Consulting and B2B market research leader NewtonX explores why -- and how companies can close that valuation gap.
After a lengthy down period, M&A is surging thanks to a variety of factors:
* Postpandemic econom . . .
M&A is expected to increase 20% in volume in 2024. But according to Harvard Business Review, 70-90% of all M&A transactions fail. New research from Ogilvy Consulting and B2B market research leader NewtonX explores why -- and how companies can close that valuation gap.
After a lengthy down period, M&A is surging thanks to a variety of factors:
* Postpandemic econom . . .